European contemporary luxury brand MCM held their Spring/Summer 2011 fashion show at the Seoul Lotte Hotel on March 31st at 7pm.
The inspiration for this season's MCM designs came from the perfume Munich Nostalgia - blending both the elements of the European cultural bloom in the 60's and 70's with the contemporary MCM brand's DNA - allowing the nostalgic perfume to blend with touch of chicness. Staff members indicate, "The digital era brings a stimulus to fashion - an overlap of the old and new. This is the major trend of 2011 Spring/Summer."
On the day of the fashion show, stars such as TVXQ, SNSD, MBLAQ, and Yoo In Young were seen.
Source: [korea star daily]+[tvdaily]
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